Posted on Jan 8, 2008 by swissjourno
The edelweiss, one of the symbols of Switzerland, could soon be heading down from the alpine slopes into florists’ shops. Scientists say that they have managed to grow the bloom at ground level and with stems long enough for bouquets. The whitish star-shaped edelweiss normally grows at between 2,000 and 3,000 metres in altitude. It [...]
Filed under: agriculture, alpine, research, science, tourism | Tagged: agriculture, alpine, botany, flowers, research, Schweiz, Suisse, Swiss, Switzerland | Leave a Comment »
Posted on Nov 1, 2007 by swissjourno
Switzerland’s tourist industry is heading into the winter season flush with confidence, featuring a bare-chested ski instructor in its new marketing campaign. Switzerland Tourism’s advertising features a topless male ski instructor. A competition is part of the international campaign. Up for grabs is a weeklong ski holiday, including private ski instruction. Anyone taking part votes [...]
Filed under: alpine, sport, tourism | Tagged: advertising, competition, holidays, marketing, skiing, Swiss, Switzerland, tourism, travel | 1 Comment »
Posted on Oct 2, 2007 by swissjourno
In autumn, Swiss cows leave their mountain pastures before the cold finally sets in, returning to the farm. The journey is an opportunity to hold a colourful parade in the many villages they travel through on their way home with their owners.
traditions
Filed under: agriculture, alpine, traditions | Tagged: agriculture, autumn, cows, farming, parade, Swiss, Switzerland, traditions | Leave a Comment »
